The FireReady campaign has partnered with the AFL Players’ Association to help Victorians stay safe from the threat of fire this summer. The partnership allows FireReady to team with AFL players to deliver important fire messages to the community, through activities such as footy clinics in Victorian primary schools and utilising the reach players have on social media. AFL Player Joel Selwood delivered a video showing fans how to produce an emergency kit and be FireReady during the Summer months in Australia. Watch it here.